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Atlantic Watch has signed a sponsorship agreement with Flavio Marazzi, the world champion in the 5.5-meter class and European champion in the Star class. The Grenchen-based watch, specializing in nautical timekeeping instruments for over one hundred years, has demonstrated its close links to the world of sailing.

Hublot Valentine's Day Big Bang has combined red gold with red rubber and sparkling diamonds, having come up with the fusion of materials and colors, setting the tone for a timepiece dedicated to lovers. The most romantic and passionate Big Bang embodies all the symbolic features of a love letter.

Chanel, Hermes, and Louis Vuitton joined the horology world and belong to the small club of legitimate watchmakers. The brands are uniting two worlds - the world of watches and the world of 'fashion'. Each brand worked out its own strategies of gaining success in the highly competitive world of watchmaking. What are the secrets of their success?