Tissot T-Touch Expert - You Touch It Tells

Dec 04, 2012
Tissot, one of the most experienced watchmaking experts in tactile technology, presents its new advertising campaign You Touch It Tells. The star of the campaign is the iconic Tissot T-Touch Expert watch with its tactile functions presented in a new light.

The new global campaign of the brand wants to demonstrate that the tactile functions of the Tissot watch are useful in any circumstances. First, a dynamic man wearing his trusted wristwatch lives the moments of adrenaline and suspense in the most amazing scenery. The same day he encounters his one and only.

Tissot has provided a special application for a completely interactive account of the film and allows to see the scenes never seen before. The application users can interact with the Tissot film just by touching the screen. It is also possible to experience the tactile functions of the Tissot T-Touch Expert watch as if it is was right on the wrist.

You can download the Tissot application from AppStore and Google Play.

Filming of the new Tissot advertising campaign took place in the most remote regions of the Swiss Alps and in an exclusive club in Paris. The commercial is presented in 10-, 15-, 20- and 30-second films that run from the end of November on TV and in movie-theaters all around the world.

Another star of the advert is Tissots irresistibly charming ambassador and actress, Deepika Padukone.

Interested in Tissot T-Touch watches? Make sure to look through the best selection of the models:




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