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2
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Franck Muller Tourbillon Lady - Smallest Tourbillon Ever

Sep 25, 2008
Franck Muller is famous among professional watchmakers and connoisseurs of sophisticated mechanical watchmaking as the creator of the most innovative mechanical developments and most unforeseen designs.

The Cintree Curvex case of the Franck Muller Tourbillon Lady accommodates the smallest Tourbillon in the world, measuring just 11.60 mm in diameter!
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2
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Omega at Beijing 2008 Olympic Games

Aug 11, 2008
At exactly 8 p.m. on the 8th of August, 2008, the giant Omega Olympic Countdown Clock, located in Tiananmen Square in Beijing, stopped ticking down the seconds to the Opening Ceremony of the Beijing 2008 Olympic Games, having reached zero and signified the start of 2008 Olympics. The 90,000 cheering spectators were excited to witness the Opening Ceremony at the National ('Bird's Nest') Stadium on the Olympic Green, including more than 100 heads of state.  read more

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TAG Heuer 360 Museum - 150 Years of Innovation and Precision

Jul 31, 2008
This year TAG Heuer has proudly inaugurated its first museum celebrating the remarkable 150-year watch-making history of the brand. The glamorous inauguration event, attended by over 250 journalists, retailers and VIPs, took place on January 30 and was hosted by Lewis Hamilton, the 23-year-old Formula 1 superstar, universally famous as the best rookie ever and the 2-nd at FIA 2007 F1 world championship.
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Lorena Ochoa Wears a Rolex Watch at 2008 Evian Masters

Jul 28, 2008
The Rolex Company has long been associated with the prestigious world of golf. On the list of Rolex ambassadors you will find true golf legends, including Gary Player, Arnold Palmer, Annika Sorenstam and Jack Nicklaus.

Lorena Ochoa, a 26-year old professional golf player since 2002, was spotted wearing a Rolex watch at the 2008 Evian Masters event. The lady's wrist was embellished with an Oyster Perpetual Yacht-Master crafted in stainless steel and 18K yellow gold.
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Astronaut Eugene Cernan Omega ambassador

Feb 22, 2008
Now with the help of OMEGA, the former astronaut celebrates the 30th anniversary of this momentous moment in space exploration with a visit to Hong Kong and Beijing in his role as OMEGA Ambassador from July 10 to 14, 2002. A recipient of the US Navy's Distinguished Flying Cross and holder of the USA's Distinguished Service Medal with Star, Cernan joined NASA in 1963.  read more

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Japanese Watch to Detect Alien DNA

Jul 11, 2008
The Tokyo Flash Biohazard watch serves as a wrist scanner that detects the Alien DNA in those around and keeps you aware of the threat level. The Biohazard watch features an advanced color LCD display you have probably seen in many Science Fiction movies.

To switch on the scan mode of the Japanese watch you have to press the button and view the animating panels and readouts scanning the area for alien life forms. In a few seconds the time is displayed. However, you can easily skip the animation sequence, if you wish, by pressing the button two times.
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2
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Ferrari Engineered by Panerai: DNA of Two Iconic Brands

Jul 10, 2008
In March 2006, Panerai presented its Ferrari Engineered by Panerai watch collection developed in close collaboration with Ferrari. The timepieces from the collection are based on the successful blend of unique characteristics of both Italian brands that cherish the same values - well-maintained Italian tradition, supreme quality, technical perfection, and one-of-a-kind design.

Having maintained the distinctive Panerai features, the watches feature design details inspired by the legendary Ferrari cars. The watches grab attention by the prancing horse and the Ferrari logo.
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TAG Heuer and Tanya Streeter

Jul 04, 2008
Tanya Streeter, a world champion free-diver, is one of the most prominent ambassadors of the TAG Heuer brand, along with Tiger Woods, Steve McQueen, Ayrton Senna, Kimi Raikonnen, Marion Jones and David Coulthard. Back in 2004, Tanya Streeter signed a long-term agreement with the brand, covering development, advertising, public relations and merchandising of TAG Heuer products.  read more

2
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Chopard Mille Miglia - 20-th Anniversary

Jul 03, 2008
The story of cooperation between the Chopard Watchmaking Company and the legendary Mille Miglia race started in 1988 when Chopard provided the event with its support for the first time. The initial cooperation was followed by the introduction of the first Chopard Mille Miglia Chronograph, so the year 2008 marks the 20-th anniversary of the collection. Today, Chopard is proud to act as an old-established partner of the race.
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2
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Antiquorum Summer Auction - Noteworthy Results

Jun 26, 2008
Enthusiasts of exclusive timepieces came to the York TimeZone on June 18, 2008 to take part in the bidding on the 401 highly collectible watches. The timepieces were offered in Antiquorum's summer sale of 'Important Collectors' Wristwatches, Pocket Watches & Clocks'. The auction resulted in a total of 5,428,852 US dollars.  read more

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Gerald Genta Arena White Spice Watch - Majestic Lights and Colors

Jun 25, 2008
The new Gerald Genta Arena White Spice watch has been inspired by the emblematic fashion trends of the 1970-s, the same as the creations of renowned fashion designers Andre Courreges and Paco Rabanne.

The case of the Gerald Genta Arena White Spice watch is crafted in stainless steel and measures 41 mm in diameter. It produces a powerful impression due to the bold combination of white rubber and sparkling round brilliant diamonds. The watch is presented on a white rubber strap accentuating the bezel adornment.

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2
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Tiger Woods Wins His Third U.S. Open

Jun 18, 2008
Mega-Golfer Tiger Woods, TAG Heuer Brand Ambassador since 2002, gained a glorious victory at the U.S. Open held on June 16-th in Torrey Pines, CA.

Tiger Woods has closely cooperated with the brand in the development of theTAG Heuer Professional Golf watch, specifically designed from high-tech materials to meet the ergonomic requirements of the game and provide professional golfers with an extremely reliable, durable and comfortable timekeeping companion.  read more

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Jaeger-LeCoultre Reverso Gyrotourbillon 2 -Unbounded Sophistication

Jun 17, 2008
The Jaeger-LeCoultre Reverso Gyrotourbillon 2 is based on the most remarkable Haute Horlogerie achievements. The new extraordinary timepiece, housing a cylinder-shaped balance-spring with end curves, proudly features the swiveling case of the Reverso.

The Jaeger-LeCoultre Reverso Gyrotourbillon 2 accommodates a mechanical manually-wound Jaeger-LeCoultre Calibre 174. The 58-jewel mechanism, 11.25 mm thick and composed of 371 parts, has been entirely crafted, assembled and decorated by hand.  read more

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Pierre Deroche GrandCliff Countdown

Jun 13, 2008
Pierre Dubois, founder of the Pierre Deroche watch brand and a former sports teacher, has proudly marked the year 2008 by the launch of a new remarkable timepiece bearing strong relation to the world of sports - the GrandCliff Countdown - a must-have for anyone who pursues time.

The timepiece was unveiled at Baselworld 2008, in the same city where the Euro 2008 started on June 7th. No doubt, Pierre Dubois is an avid fan of two captivating worlds - watchmaking and football.
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Maggie Cheung - New Piaget Ambassadress

Mar 28, 2008
Internationally famous Hong Kong-born actress Maggie Cheung Man-Yuk has been appointed as a new Piaget Ambassadress. The lady will represent the prominent Swiss brand while traveling throughout the world. Piaget CEO Philippe Leopold-Metzgerwas the one who announced the news about the noteworthy cooperation during a press conference held in Beinjing on March 26, 2008.

Maggie Cheung is one of the most talented Asian actresses. The gorgeous lady has acted in more than 70 films, including 'In the Mood for Love', 'Hero', and 'Center Stage'. The inborn charm and talents of the actress perfectly match Piaget's core values - the brand is highly respected as the producer of most tasteful watches and jewelry pieces.
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2
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Chopard and Mille Miglia

Jul 27, 2007
Chopard is a symbol of luxury, beauty and timekeeping precision. Chopard Mille Miglia watches are a part of the world of unique designs and perfect quality.
The company has been the Mille Miglia rally's sponsor since 1988, having always cherished the dream to combine love for cool cars and high speed with most reliable watch mechanisms. It launched a special watch collection dedicated to the legendary race.

The Chopard Company organized a unique rally - L.U.C. Chopard Classic Weekend Rally. The first rally where participated cars created till 1969 took place in 2003. The youngest rally's "participant" became Mercedes 190 SL (1961) but the oldest one was Auburn Speedster Boattail (1929).

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Lange and Sohne and Its 8 Jours Automatic Watch

Jul 26, 2007
The Lange and Sohne Company located in the town of Glashutte, founded in 1845 by Adolph Lange, became famous due to a great number of discoveries and inventions that significantly influenced the world of watchmaking and first of all the watchmaking industry in Germany.

Nowadays the Lange and Sohne watch manufacture is one of the most famous in the world. Its timepieces are very well known for their precision and high quality.

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2
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Jaeger-LeCoultre Master Compressor Chronograph

Mar 22, 2008
Jaeger-LeCoultre watches represent authentic timepieces inspired by remarkable horological feats and outstanding experience of the company founded by Antoine LeCoultre.

The Jaeger LeCoultre Master collection was introduced in 1992 and the first models to enter the collection were Master Grande Taille and Master Date watches. The Master collection generally consists of classically styled watches that would probably remind you watches of the 50-s. The collection was joined by a range of variations - the Master Ultra Thin, the Master Lady, the Master Geographique and the Master Memovox.  read more

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Chopard Watches - Glamour as State of Mind

Feb 16, 2008
Chopard watches reflect the irresistible glamorous appeal innate to every Chopard creation. The brand's timepieces are always found on the list of trend-setters and iconic designs. The company is aware of the secret how to create the best of glamour.

The Happy Diamonds collection has become a visit card of the brand. It catches attention due to watch dials embellished with floating diamonds, rubies, emeralds and sapphires. The Chopard Happy Diamonds watches are not merely timekeeping devices - thyese are ultra-feminine accessories.
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2
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Over 600 Diamonds in One Wristwatch

Aug 03, 2007
'If only I could, I would attach the diamonds directly onto a lady's skin' - the new Duchesse jewelry watch reincarnates the dream of Harry Winston, legendary jeweler-watchmaker.

The platinum case of the watch has the bezel set with 114 Trapeze baguette-cut diamonds. The dial of the Duchesse is paved with 81 round-cut diamonds. As for the platinum bracelet of the timepiece, it is set with 217 Trapeze baguette-cut diamonds and 255 round-cut diamonds. Altogether, the Harry Winston masterpiece comprises amazing 667 gemstones!  read more








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