F.P. Journe Opens Its Watch Boutique In New York City

A great number of universally famous watch-making houses regard a depressed economic situation as a chance to concentrate on the future.

New York City, which has become an American center for timepiece brands, is heartily welcoming new leading stores, opened by the renowned watch manufacturers.

In this regard, F.P. Journe, a famous watch-making house with an annual output of several thousand pieces, will be the latest newcomer to New York City. By opening its flagship boutique in America, F.P. Journe expresses its devotion to the American market as well as its readiness to embrace a rebounded economy in future.

Establishing a US retail store is an extremely important and responsible business event for any watch-making firm.

Both need for holding inventory and drain in the watches available result in customs issues. Besides, there appears the issue of servicing. The luxury watch specialists are known for having inextricably long watch service turn-around times. The number of qualified watchmakers, meanwhile, is rather small – especially in America.

This is not the first store, opened by F.P. Journe in America: for the moment it owns a smaller shop in Boca Raton, Florida. However, the New York City location will be a flagship boutique with a larger inventory. It is also planned to be a service center.

You will be able to find the store at 721 Madison Avenue. Its opening will take place in November 2009.