New Bulgari Flagship Store in Paris

Oct 16, 2008
On September 30th 2008, Bulgari was proud to open the doors of its new Paris flagship store.

The new Bulgari store is located at the corner of Rue Frangois 1er and Avenue George V, having become the fourth location in Paris after the boutiques on Avenue Montaigne and Place Vendome at number 10 and 25. This is the largest Bulgari store in Europe – it occupies 1.500 square meters of retail space on two levels.

The Bulgari store makes one think of the volumes and architecture of ancient palaces, having maintained all of the brand’s codes. It is based on a new architectural concept of the ‘twin store,’ offering two separate entrances for two worlds, mingling inside due to the original use of materials and soft colors.

Customers, facing Rue François 1er, will discover a full range of jewelry and watches, while glass display cases on the Avenue George V side unveil the latest Bulgari accessories collections created for men and women. An entrance found in the centre of the ‘rotunda’ serves as a link between the two worlds.

Topic: Bulgari

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