Omega watch aficionados are well-aware that the brand's successful partnership with the Olympic Games started in 1932 with the Games in Los Angeles. Since then, the official timekeeper of the Games has repeatedly demonstrated great competence, deep commitment and utmost performance relevant to the field of precision timekeeping.
The Omega Pavilion greatly impresses by its vast exhibition area and most noteworthy exhibits. Occupying 2,500 square meters, the Pavilion is located on two floors. Besides the exhibition area, the visitors are invited to the brand's boutique. There is also a stage for holding special events.
The Opening Ceremony was attended by Swatch Group CEO Nick Hayek and Omega President Stephen Urquhart, along with Jacques Rogge, President of the International Olympic Committee. Among the visitors of the ceremony there were numerous members of the international press and world-famous celebrities.
Jacques Rogge walked around the Pavilion, wearing a white watchmaker's coat, and was even invited to try his hand at mechanical Watchmaking, assisted by an Omega master watchmaker. The IOC president also experimented with a model of the pilot's controls for the Solar Impulse, a great project supported by the Omega Company. The project's goal is to circumnavigate the globe in a sun-powered airplane. Then, Mr. Rogge was invited to the Omega rowing exhibition where he took up the oars together with Nick Hayek.