Audemars Piguet Announces New V.P. of Latin America

Jan 11, 2010
The American branch of the renowned watchmaking house Audemars Piguet has recently appointed Jasmine Bapic as Vice President for the company’s Latin American operations.

As a manager for the brand’s Bal Harbour boutique, as well as the Audemars Piguet sales representative for the East Coast region of the United States, Ms. Bapic has acquired an extensive experience, which made her a natural choice for the position of VP of Latin America Division.

Beside consolidating and expanding the company’s retail network within the area, she was in charge for as the East Coast sales representative, Ms. Bapic was also actively involved in formulating organization parameters, which is of great importance to the brand in everyday operations.

According to Francois-Henry Bennahmias, President and CEO of Audemars Piguet, Jasmine was the best possible candidate to perform the functions of Vice President of Latin America Division. He also pointed out, that her remarkable talent would surely contribute to continuous thriving of the brand.

The magic world of horology has irresistibly attracted Jasmine Bapic since her early age. Both her grandfather and father were watchmakers. Her relatives on the maternal side were known for manufacturing watch cases. A successful graduate from the Academie Maximilien de Meuron in Neuchatel, Switzerland, Ms. Bapic served as a global Marketing Director at the famous watch company TechnoMarine.

Just as well, Jasmine Bapic revealed herself, acting as a Manager for Wings of Time, a distributor for a number of acclaimed brands with its headquarters located in the US. The career achievements of this brilliant personality embrace the challenging positions with such top-ranked watchmakers as Corum and Parmigiani Fleurier.

Ms. Bapic will act as Vice President for Audemars Piguet of Latin America from Miami. She will supervise the company’s sales and marketing operations all over the region, including Mexico and Carribean.

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