Parmigiani Fleurier Presents Novel Atelier Collection

Nov 24, 2009
The illustrious watch company Parmigiani Fleurier is delighted to present its novel Atelier collection.

The collection represents a spectacular expression of dazzling artistic inspiration, distinguished by absolute seduction and supreme elegance. Every exceptional timepiece from this line features a design, which proves to be more audacious than usual. The hand-painted or gem-set watch dials are the testament to the brilliant skills of the manufacture’s craftsmen.

A traveler’s spirit numbers among the main identifiers of the Kalpagraph Savane watch from the Atelier Collection. This watch comes with an ostrich leather strap, the grain and fine lines of which are perfectly echoed inside the two chronograph sub-dials. Created by the highly qualified and talented miniature-scale painter, the background of every counter mentioned, represents a unique piece of art.

The undeniable highlight of the Atelier Collection is the alluring Kalpagraph Manta watch in Abyss Blue. The intriguing dial of the watch is equipped with two chronograph sub-dials, which take up the decorative pattern of the galuchat strap, the model is mounted on. The Atelier Collection Kalpagraph Manta watch is paved with 444 diamonds, with a total weight of 2.95 carats.

Developed, executed and assembled as unique or limited edition items, the Parmigiani Fleurier watches for the new Atelier collection are brought together to form an assemblage, which is notable for its richness, as well as progressive concept.

Displayed and put up for sale on special occasions only, the Atelier Collection will undertake a world exhibition tour, dotted with numerous destinations. The selected exhibition areas are located close to the company’s sales points.

Thus, the Atelier collection, reviewed by, eloquently demonstrates its character of a true global traveler, which is even more accentuated by the display cases and furniture chosen to accompany it. The customized trunks facilitate the transportation of the pieces from the Atelier Collection, providing them with perfect environment.

In 2010, the world will see ten or more exhibitions. The tour will start in Zermatt in January. Later in February, it will move on to St-Moritz, where the exceptional Parmigiani Fleurier watches will be displayed in the course of White Turf horse racing event. The aforementioned city will be followed by Middle East, Asia and the USA.

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posted by: / Nov 24, 2009

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