MB Watches Presents 7 Sins Collection

Nov 15, 2010
Mikael Bourgeois, a master watchmaker and founder of MB Watches, is proud to unveil a new mind-blowing 7 sins collection. The line includes 7 tailor-made unique watches, christened Avarice, Colere, Envie, Gourmandise, Luxure, Paresse and Vanite.


The new Avarice chronograph watch, which name means Greed in English, is proposed with an impressive case, crafted from yellow gold and black titanium. It is equipped with a winding crown, joined by two chronograph pushers. The water-resistance of the new MB Watches model is assured down to 50 meters.

Both front and back sides of the timepiece are fitted with anti-glare sapphire crystals. The engraved top sapphire glass serves to protect an artistically designed dial, which represents a stunning combination of white, black and yellow colors. It captures the time with centralized yellow gold hands. The basic functions are complimented by those of chronograph, presented in 30-minute and 60-second counters. They are located at 3 and 9 o’clock respectively.

The new Avarice watch is constructed around a renovated and hand embellished manually-wound Valjoux 7733 movement, originally produced in 1960. Paved with 17 jewels, the mechanism operates at a frequency of 18,000 vibrations per hour and provides a 45-hour power reserve.

Fitting this model is a hand-sewn calf leather strap with a carbon alligator lining. It terminates in a 7 sins standard buckle. The butterfly buckle is available on request.


The Colere chronograph watch, which name means Wrath when translated into English, is set in a black titanium and yellow gold. The case features a charismatic winding crown at 3 o’clock. It is joined by two chronograph pushers, positioned at 2 and 4 o’clock. The case exposes top and bottom glare-proofed sapphire crystals. The timepiece is capable of withstanding water pressures down to 50 meters.

Housed in the case is an appealing black galvanic dial. It is completed with oversized Roman numerals, clothed in yellow gold. Traveling over them are transparent central hands. Set within the dial are also 12-hour, 60-second and 30-minute counters, featured at 6, 9 and 12 o’clock correspondingly. These sub-dials are highlighted by red-painted hands. The display also offers a day and date indication, arranged at 3 o’clock.

Driving the functions mentioned is an automatic chronograph movement, decorated by hand. Encrusted with 25 jewels, it runs at the rate of 28,800 vibrations per hour and offers a 46-hour power reserve.

The new Colere watch is teamed with a high tech black rubber strap, which boasts yellow gold links. It is fitted with a 7 sins standard buckle. A butterfly buckle is available on request.


The new Envie watch, meaning Envy in English, is encased in stainless steel and black stainless steel. The case is equipped with a winding crown, conventionally positioned at 3 o’clock. The architecture of the model incorporates a top and bottom sapphire crystals, treated with anti-reflective coating. The case is built to be water-resistant up to 30 meters.

The timekeeper comes equipped with a black and grey galvanic dial. It is completed with black Roman numerals and dot-shaped minute-markers, also clothed in black. Taking care of hours and minutes are grey galvanic hands. Indicating central seconds, meanwhile, is a bright red hand. The date information is presented in the aperture at 3 ‘clock.

Giving life to the functions of the new Envie watch is a hand-decorated automatic movement. Set with 31 jewels, it operates at a frequency of 28,800 vibrations per hour and offers and advantage of 45-hour power reserve.

The timepiece is mounted on a strap, which represents a marvelous combination of leather links and stainless steel links. It is fitted with a 7 sins standard buckle. A butterfly buckle is available on request.


The next one-of-a-kind watch is named Gourmandise, Gluttony in English. It sports an alluring case, fashioned from red gold. The case demonstrates a winding crown, nestled at 3 o’clock. The water-resistance of the timepiece is assured down to 50 meters.

Both front and back sides of the case are endowed with anti-glare sapphire crystals. The top sapphire glass covers an engraved sun, galvanic grey and red gold dial. It is marked with black Roman numerals as well as centralized transparent hour and minutes hands, crafted from red gold. They are kept company by a black seconds hand.

Additionally, the display includes the functions of date, day and month, indicated at 3, 9 and 12 o’clock. It also offers an indication for leap years and a moon phase.

Ticking inside the model is a hand-decorated automatic movement associated with a perpetual calendar complication. Adorned with 21 precious stones, the mechanism oscillates at the rate of 28, 800 alternations per hour and boasts a 42-hour power reserve.

The new Gourmandise watch is secured to the wearer’s wrist on a polished Galucha strap, which joins to a 7 sins standard buckle. A butterfly buckle is available on request.


The following “sin”, included into the aforementioned line is Luxure, meaning Lust in English. The watch is clothed in a pink gold case. It reveals two winding crowns, positioned at 3 and 9 o’clock. On both sides the case is armed with glare-proofed sapphire crystals. The model features a waterproof rating of 50 meters.

The new Luxure timepiece is embellished with a black enamel, white mother-of- pearl and pink gold dial. It exhibits two displays: a larger counter is exposed at 3 o’clock, a smaller one is presented at 9 o’clock. They capture the time with black galvanic hands, pointing to hours, minutes and seconds. These functions are complimented by that of date.

The model is constructed around two automatic movements, decorated by hand. Studded with 25 jewels, they incorporate balance wheels, moving back and forth at 28,800 vibrations per hour. The power reserve, provided by the mechanisms, constitutes 38 hours.

Keeping the watch secured to the wearer’s wrist is a black leather strap. It is adorned with a spectacular combination of pink gold eyelets and red satin laces. The strap terminates in a 7 sins standard buckle. A butterfly buckle is delivered on request.


As to the new Paresse watch, the French version for Sloth, the brand has opted for a white gold case. Its architecture incorporates a winding crown at 3 o’clock as well as top and bottom anti-glare sapphire crystals. The water-resistance of the model is ensured down to 50 meters.

Housed in the case is a white gold dial. It boasts gorgeous diamonds, including the black ones. The display features automatic sliding hours and a minutes hand. Clothed in black, it stands out against an artistically presented landscape background.

The model is powered by a hand-decorated automatic sliding hours movement. Paved with 21 jewels, it runs at the rate of 28,800 alternations per hour and ensures a 42-hour power reserve.

The new Paresse watch is accompanied by a black and grey python strap, fitted with a grey alcantara lining. It is finalized by a 7 sins standard buckle. A butterfly buckle is offered on request.


To complete the collection, the brand offers the Vanite watch, which name means Pride in English. It demonstrates a yellow gold and black titanium case, fitted with a traditionally-positioned winding crown. It sports an anti-reflective sapphire crystal front. The same glass is used for the case-back. The timekeeper handles depths of up to 50 meters.

Embraced by the case is an appealing black dial. It whispers the time through hours, minutes and seconds. The hours and minutes are indicated by central transparent hands, crafted from yellow gold. The seconds, meanwhile, are ensured by a tourbillon mechanism, featured at 6 o’clock.

Animating these functions is a hand-decorated manually-wound tourbillon movement. Encrusted with 21 jewels, it runs at the rate of 21,600 vibrations per hours and supplies a 38-hour power reserve.

This unique MB Watches model is delivered on hand-sewn black alligator leather strap, finished with a 7 sins standard buckle. A butterfly buckle is available on request.

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